A CRM Built for Car Detailing Shops

Suds is a CRM built for car detailing shops: it keeps each customer's vehicles, full service history, photos, and text conversations together, and drives repeat business with automated review requests and marketing.


Detailer shaking hands with a returning customer next to a freshly detailed car

Detailing is a repeat business — the money is in the second, third, and tenth visit. A CRM built for detailers remembers every vehicle a customer owns, what was done and when, and the photos and notes from each job, so your team greets returning customers like regulars and knows exactly what to upsell.

Suds ties the CRM to booking, texting, and marketing, so a customer's history automatically feeds review requests, win-back offers, and maintenance reminders.

Why Suds is built for customer relationships


Shop owner texting a customer from his phone in the detailing bay

Suds is all-in-one software made specifically for auto-service shops. Instead of stitching a scheduler, a CRM, a payment app, and a texting tool together, everything lives in one place:

  • Online booking that quotes by exact vehicle and service, with deposits and card-on-file.

  • Scheduling and dispatch for both mobile and in-shop crews.

  • A customer CRM with full vehicle and service history.

  • Payments, invoicing, tips, and gift cards.

  • Two-way texting with an AI receptionist that answers and books leads 24/7.

  • Marketing with true lead attribution, plus automated review requests.

It starts at $149/month per location and you can run the whole shop from your phone. Start a free trial or see pricing.


Customer leaving a review on their phone next to their freshly detailed car

Frequently asked questions

What should a detailing CRM track?

It should track each customer's vehicles, full service and payment history, job photos, and message history — Suds keeps all of it in one record and uses it to automate reviews and repeat-business marketing.

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